How To Avoid Anxiety While Keeping Up with Social Media

Social media’s reputation has its ups and downs, especially in the design community. Where some see an opportunity to grow their brand on social media platforms like Instagram, others might see it as frustrating, intimidating, and even a source of anxiety. But social media isn’t all bad. It can actually be a great place to grow your network, share your work and personality, and even reach potential clients. If you’re a creative professional using social media, here are some ways to avoid feeling overwhelmed: Be a Content Creator Churning out images nonstop just for the sake of posting will quickly…

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Four tips and tricks we learned working with Webflow for the first time

As designers, the wide world of web design can be tricky and unfamiliar territory to enter. A lot of us at The Futur don’t have sturdy backgrounds in web design, so when the time comes to design and develop a website for a client, we find ourselves feeling a little overwhelmed. There are so many areas to work through: the overall design, user experience, copy, and mobile layout. Let’s not forget all of the various tools, plugins, and software options out there to choose from to build websites. Luckily, there’s an awesome tool out there that helps you easily design…

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Essential Design Books Vol. 3 Typography

Here’s our list of the best typography books for your collection. These books showcase the best in contemporary design.  By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. The books are listed in hierarchical order. Typographic Design: Form and Communication Buy on Amazon & Support The Futur Detail in Typography Buy on Amazon & Support The Futur Stop Stealing Sheep & Find Out How Type Works 4th Edition Buy on Amazon & Support…

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How To Get Your First 5 Graphic Design Clients on Linkedin Now

Quick introduction This step-by-step guide will teach you how to use Linkedin to contact the perfect type of clients you are looking for. This method aims to quickly create new connections with new prospects using new tools that are either free or inexpensive to use. There are many people who need graphic design work, it’s just a matter of finding them. Understanding Client Expectations & Mindset Remember, you are a graphic design freelancer which can worry some companies. They don’t how to keep track of your work or if you will actually deliver. They will be uneasy when you first…

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Airline Brand Identity Design by The Young Guns

The Young Guns Series 1 was a chance for 5 designers from across the globe to participate in a design mentorship program with Chris Do. They had the opportunity to learn the fundamentals of graphic design and business mindset through a series of challenges and coaching calls. Our mission was to share the learning experiences of these talented designers through their processes and struggles, so that we can all learn together. If you haven’t watched any of the Young Guns Season 1 episodes, check them out here on our YouTube channel. Season 2 has also started. Follow the women’s journeys…

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Job Opening: Email Marketing Associate

Overview We are looking for an Email Marketing Associate to help us create, execute, and refine our email marketing strategy here at The Futur! Together we will increase reach, revenue and customer delight – all while having a blast. You’ll be reporting directly to Ben Burns (COO) and you will work closely with the rest of the marketing team. Area of Responsibility As our Email Marketing Associate, you will be responsible for the following: Establishing and improving our email marketing strategy Identifying goals and target KPIs for email marketing channel with the management team Acquiring new customers through value-based automated…

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Job Opening: Copywriter

Overview We’re in search of a Copywriter to join our team! In this role, you’ll deliver impactful storytelling across various digital platforms. We’re looking for someone who gets excited about education and design and can write about it an accessible, human way. The ideal candidate has experience creating engaging website copy, emails, and social ads, a flair for the clever and unexpected, and a fantastic sense of humor. You’ll be reporting directly to Ben Burns (COO) and you will work closely with the rest of the marketing, product, and website teams. Area of Responsibility As our Copywriter, you will be…

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How to find bigger clients when you’re on sites like Upwork

We’ve all been there. Upwork, eLance, Freelancer or other platforms are easy ways to kickstart a freelancing gig. Many of us, myself included, got our start with Upwork (well, it was oDesk back then). When you’re trying to find your feet, sometimes the easiest way seems like the best way. But sadly that’s not always the case. Upwork sure make it sound appealing though. The clients are all there, they’ve outlined exactly what they want so you can quickly decide if you’re a good fit for the job, and they’ve even told you how much they expect to pay. Seems…

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5 Rules 
to Run A Successful Sales Call

Going to prospective client meetings can be rough. In the past, my mindset going into prospective client meetings was: 1. I have to prove that I’m smart. 2. I’ll avoid uncomfortable confrontation and be polite. 3. I need to educate the client so they know the value of my services. The problem was that all of the pressure was on me. I avoided the dreadful “what is your budget” discussion. And I looked desperate cause I was always needing to validate my skills and prices. Most of the time I didn’t get what I wanted out of these meetings. I…

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Your Most Productive Work Day

This is sponsored by the Chase Ink Business Unlimited credit card. The content and opinions expressed below are that of The Futur. Joey Cofone is the CEO and co-founder of Baron Fig, a company that has succeeded by perfecting a simple tool crucial to the creative entrepreneur: the notebook. Launched in 2013 with a massively successful Kickstarter campaign, Baron Fig has gone on to expand its offerings and its business, but simplicity remains a common theme in both Joey’s business and his life. As it turns out, a lot of Joey’s success comes from the fact that he knows what…

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