Marketing

Chris Do answers a pro member's question about having one marketing strategy that effectively attracts 3 different industries.

What do you know that you can share? The idea is that to think critically, you must run the risk of offending people because that's what critical thinking does. But also in that to be a critical thinker must mean that any idea that comes at you, you must do everything in your power to attack it, to break it down and to disprove it. And if you can't disprove it, then you adopt.

Chris Do introduces this concept of trading up. How did Blind land Microsoft?

So when you talk to entrepreneurs who aren't really driven, who aren't that motivated, who don't really want to grow their business, they're just want to hold on to what they have. In his book Donald miller, he says that people aren't running away from our problems. They're running towards a solution. So you want to be right next to the solution.

Chris Do answers a pro member question about their concerns engaging their audience with outbound

Travis Swearengen gives an overview of what Facebook messenger marketing is and why it's worth your time.

Chris Do teaches the importance of being easily found by others.

William Walczak does a presentation on organic SEO strategies that help clients find you online.

Chris Do gives examples companies have used to self-promote their brands.

Chris Do reviews ideal customer mood boards with the pro group and invites an open discussion about them.

Chris Do leads a keynote on the valuable insights he got from the book “ Show Your Work ”

William Walczak, an owner of Hiilite, gives a keynote presentation about elevating your SEO game.

Chris Do hosts an open marketing discussion with the pro group.

Al Martinez gives an overview of what marketing is from a marketer's point of view.

Chris Do talks with the Pro Group about marketing on social media and what it means to speak on behalf of your audience, not yourself.